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Duracell Powermat is a dump venture between Procter & Gamble's Duracell brand and Powermat Technologies. Powermat is the provision behind wireless mats that let consumers charge smartphones and other devices impartial by laying them on the mats.

Powermat's ultimate vision is to make wireless charging ubiquitous, an ecosystem nearly the same to the placement of Wi-Fi hotspots. "You will be able to enjoy wireless power wherever you go, at a coffee boutique, restaurant, or airport," says Ron Rabinowitz, CEO of the joint venture. Adds Powermat Technologies CEO Ron Poliakine,"Our task is to populate the universe with access points in any surface surrounding us in a way that you, as a narcotic addict, will forget that you even have a battery in your devices."

Last year, for example, Powermat struck a act on with General Motors to bring wireless charging to the Chevy Volt .

At the Consumer Electronics Show here, the house announced a partnership with New York's Madison Square Garden. Fans attending a concert this summer or watching a Knicks basketball devices or Rangers hockey match next season will be able to plunk their phones down on wireless mats at heterogeneous locations in the arena.

Source: USA TODAY

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